Lokko is a boutique location intelligence consultancy. We help Australian businesses identify their best expansion locations, design efficient sales territories, and automate the reporting that used to take days — all backed by ABS Census data and live competitor intelligence.
Most clients start with one question — "where should we open next?" — and discover two more they didn't know they had. We solve all three.
We identify exactly which suburb to open your next location in — not a shortlist, a ranked recommendation backed by census demographics and live competitor data. The wrong suburb costs $150k+ in underperforming lease commitments. We eliminate that risk.
Territories drawn around postcodes rather than real demand leave an average of 20–30% of your market uncovered. We redesign your sales coverage using geographic data so your reps spend less time driving and more time selling.
If your analyst spends every Monday rebuilding the same location report in Excel, that’s a solved problem. We build the automated AI pipeline that answers “where are we growing and where are we losing?” every week — without anyone touching a spreadsheet.
Every engagement starts with a Territory Audit — a fixed-fee report that validates your expansion strategy with real data, fully credited against your project if you proceed.
We analyse your current footprint and identify your top 3 untapped opportunities using real ABS and competitor data. $299 fixed fee, fully credited against any full project — delivered in 5 business days.
If you have existing customer or sales records, we review them first. CRM exports often carry address gaps, duplicates or inconsistencies — we scope and fix these before analysis starts. No client data? We build the entire picture from ABS Census, GNAF and live competitor sources instead.
We run the geomarketing analysis using ABS Census, GNAF and competitor data — plus your cleaned records where relevant. Delivered as an interactive map or PDF report.
Optional retainer: a live location dashboard that updates as your business and market evolves. Add AI automation to handle reporting automatically.
One case study per pillar. Real outputs, real outcomes.
Scored 8 suburbs across Hobsons Bay and Wyndham to identify the optimal location for a second campus. Analysis combined ABS family demographics, school-age population, income data and competitor mapping. Delivered in 5 business days.
Existing franchise territories were built around postcodes rather than population coverage. We redesigned boundaries to equalise catchment sizes, reduce overlap and align with new store openings in Melbourne's growth corridors.
Cleaned, standardised and geocoded 85,000 customer records from a legacy system into CRM with GNAF address matching. Built an automated weekly report showing policy concentration by suburb and emerging coverage gaps.
From boutique music schools to national franchise groups — we earn trust by delivering fast.
"The territorial audit gave us exactly what we needed before committing to our western Melbourne expansion. Lokko's data proved our assumptions wrong and showed us exactly where the real whitespace was."
"Instead of spending on broad advertising, Lokko mapped exactly where our highest-value wholesale customers were located. The territory analysis completely reshaped how we approach B2B outreach across Victoria."
"Lokko transformed 85,000 messy, outdated CRM records into a precise, mapped intelligence system. Their automated pipelines mean we now see exactly where our policies are concentrated — without anyone having to manually fix addresses every week."
Lokko is a boutique location intelligence consultancy based in Melbourne. We use data to help businesses find exactly where to grow — and we believe the best decisions come from evidence, not assumptions. That belief runs through everything we do.
Sandra brings together data engineering, geospatial analysis and AI to build the kind of location intelligence that used to be available only to large enterprises. Originally from Colombia and now based in Melbourne, she built Lokko to make rigorous, data-driven site selection accessible to businesses of any size. She is a firm believer that the best insights come from listening carefully — whether to the data or to the clients.
Damon is Lokko's commercial lead and often the first conversation a prospective client has with us. With a natural instinct for what decision-makers actually need to hear, Damon brings warmth, patience, and genuine curiosity to every engagement. He understands that good advice starts with understanding a client's real situation, not just the one that looks neat on paper.
Every recommendation is grounded in real data — ABS Census, live competitor mapping and movement analytics. We don't do gut feel dressed up as strategy.
The kind of location analysis we deliver used to require a large consulting team and a six-figure budget. We've built tools that make it available to businesses of any size.
We say what we can deliver and when. A Territory Audit in 5 business days means 5 business days. A full analysis is scoped clearly before we start, not after.
We use industry-standard tools and free Australian government data sources to keep costs low and quality high.
Our reverse-engineered approach to franchise site selection — the financial goal first, the map second.
Read the white paper →Stop guessing where to grow. We identify your top 3 high-performance expansion opportunities using real ABS Census demographics and competitor mapping. A fixed-fee analysis to validate your next site.